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Advertising: The Price of 'Free' Media
The advertising industry does a great service to consumers by paying the bills for professionally produced content, but it's hurt by its lack of trans...read more adage.com
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Dunkin' Run Microsite
You may actually thing the coffee is steaming on Dunkin' Donuts new "Dunkin' Run," a Web site and iPhone application that allows customers to plan an ...read more dunkinrun.com
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Get Your Custom On
Ever wonder what goes into a custom publishing or content marketing campaign? Check out this 6-minute video to learn what (really) goes on inside Imag...read more imaginepub.com
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Ultimate digital promise: The custom ad
A new report from Experian Marketing Services can be summed up in one word: customization. This interview with Ashley Johnston, VP of marketing at Ex...read more medialifemagazine.com
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7 ‘Secret’ Ways To Use Twitter Search
Twitter Search is just amazing because it can give you real-time feedback about pretty much everything. That is, if you know how to look for it. This ...read more twitip.com
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BMA Podcast with Seth Godin and Jeff Hayzlett
June's podcast explores how marketing, especially B2B marketing, has evolved and how it will evolve into the future. Guests include Seth Godin , numb...read more marketing.org
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The Intersection of Social Media and Online Marketing
Slide presentation from Sergio Belegno of MarketingSherpa on what is driving the rapid adoption of social media marketing and PR as well as the barrie...read more docstoc.com
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Businesses use Twitter to communicate with customers
How Twitter turned itself into an important communication channel between companies and customers.read more usatoday.com
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Social Media Doesn't Need a New Home
Lately it seems that models for adapting social media have become a popular discussion point. From Jeremiah Owyang at Forrester Research to David Arma...read more lgbusinesssolutions.typepad.com
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Your Website is a Satellite. Contextual Search is the Sun.
Building your marketing strategy around SEO and SEM is not just a problem of execution or effectiveness. It is also a problem of vision. As in, time t...read more blog.tippingpointlabs.com
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