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Articles tagged with - web 2.0
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Chevy Nation by Chevrolet
Interactive web 2.0 content marketing site from Chevrolet created by Campbell-Ewald. Easy to navigate customer-experience site that uses the latest we...read more chevynation.com
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Marketing 2.0: "The Less We Sell, The More People Want Us"
Overview of a podcast between Eric Vidal, advertising and new media leader at WebEx, and Chris Peterson, president and CEO of Chautauqua about Marketi...read more lasandrabrill.blogspot.com
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The Next Wave - Back when Marketing still meant something
David Esrati says "we’ve gotten lazy- trying to invite our message in by interrupting their entertainment with commercials, their landscape with billb...read more thenextwave.biz
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Web 2.0 catching on quickly with b-to-b marketers
An overview of how b2b marketers are tackling Web 2.0 technologies. Also includes some interesting polling data. "A new survey of b-to-b marketers rel...read more btobonline.com
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Getting To Know Web 2.0
Everyone throws around the term Web 2.0. They know about MySpace, YouTube and Wikipedia because of the publicity surrounding them, but I’m convinced m...read more my-creativeteam.com
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Free ebook the New Rules of Marketing and PR
This post by David Meerman Scott includes the link to his free ebook on the New Rules of Marketing and PR, now also in hardcover. He states that pres...read more webinknow.com
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Q&A: Making Sense of Social Media for BtoB Marketing
Social media expert Paul Dunay, director of field and interactive marketing for BearingPoint, answers questions about integrating social media in BtoB...read more bulldogsolutions.com
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Web 2.0 — Sea Monkeys Revisited
Web 2.0 is not new or an answer to all your branding/advertising and bottom line woes–true growth doesn't happen like that.read more eatmedia.net
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Custom Publishing as Fake Independent Content
A popular post by Andrew Keen from ZDNet about custom publishing. Contains some brief takes on GE and Budweiser, and discusses Google's role in the fu...read more blogs.zdnet.com
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Social Media may save our lives
Our world is changing. Now that's very cliched, you may say. But if you look around a bit, then our way of information gathering to idea spreading has...read more managementchords.blogspot.com
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