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Articles tagged with - trade shows

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Study: Purchase Intent Grows With Each Event

Editor
Submitted by: Editor 7 months ago
Experiential marketing works, especially for business to business events. The purchase intent among consumers who interacted with a brand at such eve...read more brandweek.com

AMD Virtual Experience 2.0 - Virtual Trade Show

juntajoe
Submitted by: juntajoe 7 months ago
AMD, the chip and semiconductor company, has it's own virtual trade show experience. Check it out.read more ave.amd.com

Virtual trade fairs

keulenae
Submitted by: keulenae 1 year ago
In virtual trade fairs, you can: have a trade fair around the clock, meet users at the fair from around the globe, have a virtual conference center (w...read more 20four.net

Recasting the Webinar

juntajoe
Submitted by: juntajoe 12 months ago
Folio article on how publishers are dealing with the rise of the webcast. Since webcasts are becoming a "dime a dozen", publishers are looking at new ...read more foliomag.com

Unisfair Nets $10M for Virtual Trade Shows - GigaOM

juntajoe
Submitted by: juntajoe 7 months ago
Virtual meeting company Unisfair has scored $10 million in funding from Sequoia Capital and Norwest Venture Partners after proving that meeting people...read more gigaom.com

Unisfair Virtual Events

juntajoe
Submitted by: juntajoe 1 year ago
Unisfair provides virtual event solutions that can enhance or replace trade shows, conferences, expos or job fairs.read more unisfair.com

Trade Show engagement is critical for marketers

ardath
Submitted by: ardath 4 months ago
Is your trade show participation reaping a gold mine of qualified leads or only a dumping ground for contact information from people who wanted the gi...read more marketinginteractions.typepad.com

Holding a Custom Event vs. Exhibiting at a Trade Show

juntajoe
Submitted by: juntajoe 4 months ago
In-person events are extremely important, especially in an economic downturn. There is nothing like talking on-on-one with your customers and prospect...read more blog.junta42.com

Soaring Gas Prices Hitting Trade Shows Hard, Too

Editor
Submitted by: Editor 2 months ago
Details from a survey that validate the decline in attendance at trade shows and exhibitions. Hanley Wood for example cites that companies send less ...read more foliomag.com

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