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Articles tagged with - research & stats
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StrongMail Execs Launch Six Blogs on Email Marketing
Email marketing services firm StrongMail Systems has launched six new corporate blogs about email marketing, authored by StrongMail execs. The blogs,...read more strongmail.com
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On Media, B2B Marketers and Business Decision-Makers Don't See I2I
Some interesting information from a Forrester Research Study indicating that the media B2B marketers rely on to sell products and services aren't nece...read more marketingvox.com
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Top 10 US Social-Network, Blog, Web Brand Rankings Issued for Dec.
Nielson Online completed its rankings of US social-networking sites, web brands and blog sites. MySpace again tops the social network sites while Goo...read more marketingcharts.com
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Senior Execs Prefer Print Periodicals (and Ads) over Online Versions
Doremus, the specialist business communications agency, and the Financial Times, recently polled over 600 worldwide senior executives online to learn ...read more marketingvox.com
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Social Shopping Study - the Social Researcher
In a study conducted by the e-tailing group, they found that there is a new breed of shopper. The Social Researcher is an online shopper who bases th...read more marketingcharts.com
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2008 B2B Marketing Forecast: Rise in Budgets and Online Spending
Key finding from a study in BtoB magazine that states that most B2B marketers (60 percent) plan to increase their 2008 marketing budgets, but fully 79...read more marketingvox.com
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'Customer Affinity' New Measure of B2B Marketing Effectiveness
According to the results of a major research initiative by the Chief Marketing Officers (CMO) Council, most technology vendors badly overestimate thei...read more cmocouncil.org
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Blogs Influence Journalists
According to a survey of US journalists by Brodeur, blogs are not only having an impact on the speed and availability of news but also influencing the...read more marketingvox.com
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UK Online Advertising Overtakes Direct Mail with 15% Ad Spend Share
The Internet Advertising Bureau looks at Classified advertising, Internet display advertising, and paid search for the first half of 2007 in the UK ad...read more marketingvox.com
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Hummer.com Ranks Highest in Usefullness to New Vehicle Shoppers - JD Power
According to the JD Power and Associates 2008 Manufacturer Web Site Evaluation Study in which new-vehicle shoppers evaluate websites in four key areas...read more marketingcharts.com
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