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Articles tagged with - online publishers
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Study Shows Critical Link Between Video Quality and Audience Retention, Revenue Opportunities
Study from Akamai conducted by JupiterResearch. "According to the study, the consequences for a Website where video content underperforms are a signif...read more press-releases.techwhack.com
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Branded Content Outperforms Standard Online Advertising - OPA study
Branded content outperforms standard forms of online advertising, according to a new study by the Online Publishers Association. The study was base...read more btobonline.com
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Four-Year Analysis of Online Publishers Association Internet Activity Index Shows Sustained Growth for Online Content
The press release from the Online Publishers Association on their recent "Internet Activity" findings. Key here for content marketers is that buyer be...read more online-publishers.org
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The Coming Content Wars
A must read on the state of content as it pertains to online publishers. The author, Roger Dooley, sees no issues in the short term...but long-term, p...read more webpronews.com
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