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Articles tagged with - editorial

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5 Tips for Launching a New Corporate Content Strategy

eatmedia
Submitted by: eatmedia 6 months ago
Getting ready to launch a new Corporate Content Strategy? Here's a few insider tips to get moving in the right direction.read more eatmedia.net

Attention Marketers! Hire a Journalist

juntajoe
Submitted by: juntajoe 1 year ago
A David Meerman Scott post on why marketers need to hire expert writers and journalists as the rule, not the exception, to corporate marketing initiat...read more webinknow.com

Bringing Sexy Back - The Eight Steps to Content Marketing Bliss

juntajoe
Submitted by: juntajoe 1 year ago
Joe Pulizzi discusses the eight steps that can put your content marketing program in high gear. Some of the eight steps include: Dedicating editorial ...read more blog.junta42.com

I'll Alert The Media - A My Creative Team Media Relations White Paper

HSquared
Submitted by: HSquared 7 months ago
Media Relations is a Public Relations tactic that involves working directly with members of the news media in an attempt to garner editorial coverage....read more scribd.com

Content Marketing Requires Authenticity

eatmedia
Submitted by: eatmedia 4 months ago
Ian Alexander, VP of Content at Eat Media provides his adaptation on how Ferrazzi’s “Don’t Be This Person” networking tips can be applied to a content...read more eatmedia.net

4 Tips to Writing Effective eBooks

juntajoe
Submitted by: juntajoe 1 year ago
Four solid points for anyone interested in launching an eBook. List includes clearly identifying the target audience and the creation of the table of...read more find754info.blogspot.com

Content Is a Science, Not an Art

juntajoe
Submitted by: juntajoe 11 months ago
Excellent article on how writing and writers get little respect from senior managers due to problems that writing can't be measured. This article cont...read more mpdailyfix.com

Regulating "Stealth" Marketing

juntajoe
Submitted by: juntajoe 1 year ago
Eric Goldman reviews the legal distinctions between editorial content and content marketing - and are they really that different?read more blog.ericgoldman.org

Bad Copy and Bad Coffee

eatmedia
Submitted by: eatmedia 7 months ago
”Every contact with your customer is an opportunity to win or lose,” the ComCenter’s website reads. Based on the time this full-service shared office ...read more eatmedia.net

Spread the News with Online Content Libraries

juntajoe
Submitted by: juntajoe 1 year ago
"Online content libraries play an essential role in getting the word out about your B2B technology. But you need to understand how they fit into the s...read more managesmarter.com

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