Articles tagged with - editorial content

I'll Alert The Media - A My Creative Team Media Relations White Paper

Submitted by: HSquared 10 months ago
Media Relations is a Public Relations tactic that involves working directly with members of the news media in an attempt to garner editorial coverage....read more scribd.com

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Regulating "Stealth" Marketing

Submitted by: juntajoe 1 year ago
Eric Goldman reviews the legal distinctions between editorial content and content marketing - and are they really that different?read more blog.ericgoldman.org

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Spread the News with Online Content Libraries

Submitted by: juntajoe 1 year ago
"Online content libraries play an essential role in getting the word out about your B2B technology. But you need to understand how they fit into the s...read more managesmarter.com

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Article Marketing Strategies: Selecting The Best Sites and Ezines For Your Campaign

Submitted by: juntajoe 1 year ago
Nice overview on article marketing and placement. "The Web is a printing press with an insatiable appetite for articles written by experts. There are ...read more studiomatrix.com

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Conversation Over Custom Publishing - Don't Be Left Behind

Submitted by: juntajoe 1 year ago
A back-and-forth between Joe Pulizzi and Jeremy Morris about the state of custom publishing. Key here is that custom publishing is moving into the dig...read more custompublishingcouncil.blogspot.com

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TOP 7 SECRETS of a great microsite - How Long Should Online Copy Be?

Submitted by: juntajoe 1 year ago
"People new to direct marketing are a bit reluctant to send long letters for fear of "boring" their prospective customers. And that sounds like a vali...read more americanchronicle.com

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Bum Marketing Method - Original Content

Submitted by: juntajoe 1 year ago
"...original content is what is needed to succeed online, whether you are submitting articles, or are pursuing bum marketing. It has to be original an...read more for-the-record.biz

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New study targets ‘Ad Avoiders’ - Content is Key

Submitted by: juntajoe 1 year ago
Excellent points on the behavior of ad avoiders. "...the endgame is a customer experience where branded content, user-generated content, and editoria...read more julianonsoftware.com

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