Get THE content marketing handbook Find your perfect content provider in 5 minutes

Articles tagged with - cpc

Click Hitch! if you like this story. Help colleagues find it!

The Five Pillars of Content Marketing - The Ultimate Definition

juntajoe
Submitted by: juntajoe 1 year ago
Junta42 blog posting taking a good look at multiple definitions of custom media and custom publishing to determine the Five Pillars of Content Marketi...read more blog.junta42.com

Check Your eMedia IQ - Webcasts

juntajoe
Submitted by: juntajoe 1 year ago
Everything you need about the basics of webcasts/webinars. Includes a basic definition, the general format, outsourced software providers, and key asp...read more custompublishingcouncil.blogspot.com

Check Your eMedia IQ - eBooks

juntajoe
Submitted by: juntajoe 1 year ago
Targeted at custom publishing providers. This Custom Publishing Council blog post provides a good overview of what an eBook is, as well as two example...read more custompublishingcouncil.blogspot.com

Custom Publishing Council Launches Content Magazine

juntajoe
Submitted by: juntajoe 11 months ago
The Custom Publishing Council (CPC) launched its premiere magazine this November, and will be delivered to 35,000 marketers, CMOs and media profession...read more nxtbook.com

It's Gold Rush Time for Corporate Content

juntajoe
Submitted by: juntajoe 1 year ago
Custom Publishing Council blog post by Joe Pulizzi on the trends shaping the content marketing industry, specifically on how custom publishers are mov...read more custompublishingcouncil.blogspot.com

Custom Publishing Spend Down 20%, More Companies Outsourcing

juntajoe
Submitted by: juntajoe 10 months ago
Expenditures on custom publishing totaled $912,532 per company - that’s down 20% from 2006 and the first decline in five years - despite an increase i...read more marketingcharts.com

What's Your Custom Publisher Marketing Scorecard?

juntajoe
Submitted by: juntajoe 1 year ago
Custom Publishing Council post includes eight key elements that custom publishers, and even corporate marketers who publish, can review to determine i...read more custompublishingcouncil.blogspot.com

Study: Retention and Engagement Hallmarks for Custom Publishing

juntajoe
Submitted by: juntajoe 1 year ago
Highlights of the Custom Publishing Council/Readex Research study on custom publishing readership and effectiveness. Overall, the report shows high re...read more mediabuyerplanner.com

Advertising's Place in Custom Media

juntajoe
Submitted by: juntajoe 1 year ago
Some detail on three different advertising models within custom publications. Case studies offered by Idearc Media (formerly Verizon), Journal Communi...read more custompublishingcouncil.blogspot.com

2008 Study of the Types and Scope of Custom Publishing and Custom Media in the U.S.

Editor
Submitted by: Editor 6 months ago
Results from the Custom Publishing Council's recent study on “Characteristics Study: A Look at the Volume and Type of Custom Publications in America”....read more hammock.com

Write or know of a relevant content marketing story? Submit a Story Now!