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Articles tagged with - White Paper
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42 Content Building Ways to Attract and Retain Customers
Valuable and relevant content delivered to prospects and customers (called content marketing or custom publishing) is one of the best marketing method...read more blog.junta42.com
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Importance of Content Marketing Highlighted on Microsoft Office Live
As the second most important of 5 ways to connect with customers online, author, Chris Elliott cited 'compelling content.' Elliott quoted Newt Barre...read more succeedingtoday.com
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The Ultimate Small Business Marketing Plan
Five simple steps to kick-start your small business marketing through basic custom publishing techniques. Includes a basic research plan, web site dev...read more blog.junta42.com
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Measuring the Shareholder Value of Marketing
An outstanding white paper written by Gregory Millman in association with B2B Marketing Trends. Looks at how we can increase the shareholder value of...read more b2bmarketingtrends.com
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4 Content Marketing Essentials for Every Business
Four content-related activities that every business must consider whether you are a veteran custom publishing organization or a start-up small busines...read more blog.junta42.com
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New Rules of Custom Publishing Complimentary White Paper: Nine Strategies
Includes nine key strategies on how to set up and grow a world-class content marketing/custom publishing organization. Some of the new rules include: ...read more blog.junta42.com
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Online Content Speaks Volumes - Aberdeen White Paper
Online content is information delivered via the online channel to entice, educate and drive action on the part of end users. Aberdeen surveyed 300+...read more sitecorerocks.net
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Fisher Investments: Writing the Book on How to Drive a Business with Content
It's pretty easy to see how Fisher has created one of the best brands in the affluent investing market. They have created an integrated content market...read more blog.junta42.com
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What Can $2.7 Million Buy You in Content?
Not that we all have marketing budgets to support a 30 second ad spot during Super Bowl 42 at an average of $2.7 million, but I started to think of ho...read more blog.junta42.com
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Producing White Papers on BNET
What you need to know. White papers are an important tool for communicating with technical decision-makers. They are widely used by companies marketin...read more bnet.com
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