Articles tagged with - P&G

Beinggirl.com - Portal from Tampax/Procter & Gamble

Submitted by: juntajoe 10 months ago
Forrester found that Procter & Gamble's BeingGirl.com, an online community for adolescent girls, is four times as effective as a similarly priced mark...read more beinggirl.com

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Home Made Simple - P&G Sponsored Web Portal

Submitted by: juntajoe 1 year ago
Home Made Simple is Procter & Gamble's content marketing web portal dedicated to solutions for the home. They offer ongoing original content and a mon...read more homemadesimple.com

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Engagement Sells: How Online Content Can Move Product

Submitted by: juntajoe 9 months ago
Marketing organizations face challenges in measuring the valuation of short-form and long-form content. Often, content programs (custom magazines, new...read more chiefmarketer.com

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Redwood built website for Expo Design Centers named best in class by IMA

Submitted by: Editor 1 year ago
The Interactive Media awards were created to help increase the standards of excellence on the Internet. This year’s nominees included some of the worl...read more custompubnews.blogspot.com

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P&G Marketing Chief: Reach Out to People

Submitted by: juntajoe 1 year ago
Forbes article on Jim Stengel, CMO for Procter & Gamble, on the changing nature of the consumer. Stengel is calling for a "mind-set shift that will ma...read more forbes.com

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It’s American Brandstand - Marketers Underwrite Performers

Submitted by: Editor 5 months ago
Procter and Gamble is part of a wave of companies getting into the music business to promote their own products, essentially becoming record labels th...read more nytimes.com

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