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Articles tagged with - Nike

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Real Fresh TV - Future of Social Advertising: Branded Content and Branded Social Media

Editor
Submitted by: Editor 1 year ago
This post looks at the advertising practices of the social media website Facebook and the potential privacy breeches occurring with third party retail...read more realfresh.tv

Nike Plus Microsite

Editor
Submitted by: Editor 1 year ago
This is Nike's microsite specific to runners. The site is very easy to navigate and see testimonials of runners, sample workouts, and see a running t...read more nikeplus.nike.com

What’s Next in Marketing

Editor
Submitted by: Editor 8 months ago
Great post from Bud Caddell with a 91 slide presentation on marketing, brand and content. You can scroll through at your own pace and the information...read more imaginepub.wordpress.com

Buzzwords abound, but it's still marketing

Editor
Submitted by: Editor 11 months ago
Marketing gimmicks or buzzwords. Whatever they are, they are constantly changing and important for marketers to keep up with! This article looks at ...read more delawareonline.com

Infinita releases new research report on Mobile Marketing and Advertising

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Submitted by: Editor 6 months ago
Free 6-page white paper summarizing the key results of "21st Century Mobile Marketing - Global Insights into the World's Most Advanced Mobile Society:...read more infinita.co.jp

Nike Basketball - Lebron James the Complete Story Microsite

kozelka
Submitted by: kozelka 9 months ago
Here is LeBron James and Nike's website to promote LeBron's new shoes. You can click on the various chapters of LeBron's life from childhood to high ...read more nike.com

Advertising of 2007 and Some 2008 Predictions - BusinessWeek

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Submitted by: Editor 11 months ago
Business Week asked creative directors from agencies in four locations around the world to nominate work that made an impact in their regions in 2007....read more businessweek.com

Nike's Move Away from Advertising Into Content Is about Driving Revenues

juntajoe
Submitted by: juntajoe 1 year ago
Companies such as Nike, P&G, J&J and General Motors are continuing the move away from traditional advertising and sponsorships into their own content ...read more blog.junta42.com

How Nike's Social Network Sells to Runners - BusinessWeek

kozelka
Submitted by: kozelka 3 weeks ago
The Nike+ site is drawing thousands of runners, and its success may hold lessons for brand building on the web. Read this article to see why some thi...read more businessweek.com

It’s American Brandstand - Marketers Underwrite Performers

Editor
Submitted by: Editor 5 months ago
Procter and Gamble is part of a wave of companies getting into the music business to promote their own products, essentially becoming record labels th...read more nytimes.com

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