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Articles tagged with - Media

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The Five Pillars of Content Marketing - The Ultimate Definition

juntajoe
Submitted by: juntajoe 1 year ago
Junta42 blog posting taking a good look at multiple definitions of custom media and custom publishing to determine the Five Pillars of Content Marketi...read more blog.junta42.com

Free eBook on How to Turn Prospects into Customers with Content Marketing

Editor
Submitted by: Editor 1 year ago
Here is a link to a complimentary eBook entitled, "Get Content. Get Customers. How to Turn Prospects into Customers with Content Marketing." This 30+ ...read more getcontentgetcustomers.com

Is Social Media Killing the Campaign Microsite?

Editor
Submitted by: Editor 12 months ago
As stated by Carol Kruse, vp of global interactive marketing at Coca-Cola. “The old model is to build your own site, then spend media dollars to bring...read more mediaweek.com

The Future of Communications – A Manifesto for Integrating Social Media into Marketing

juntajoe
Submitted by: juntajoe 1 year ago
A must read for anyone trying to figure out marketing in the age of social media. Here's one paragraph from this excellent essay. "What does the futur...read more briansolis.com

42 Content Building Ways to Attract and Retain Customers

juntajoe
Submitted by: juntajoe 1 year ago
Valuable and relevant content delivered to prospects and customers (called content marketing or custom publishing) is one of the best marketing method...read more blog.junta42.com

David Eun: Google Won't Become a Media Company

juntajoe
Submitted by: juntajoe 10 months ago
The head of Google's content partnerships insists that the Internet behemoth won't be a competitor to traditional media. Producing content is "not our...read more iwantmedia.com

The Process for Building an Online Community

juntajoe
Submitted by: juntajoe 1 year ago
Bud Caddell from Imagination Publishing details a step-by-step process for how to analyze the need for an online community, and what steps to take for...read more passion2publish.com

33 Reasons To Do A News Release

HSquared
Submitted by: HSquared 10 months ago
Using news releases to garner mass media coverage is a great way to spread your content. This list of 33 reasons to do a news release will get your ef...read more ezinearticles.com

5 Tips for Launching a New Corporate Content Strategy

eatmedia
Submitted by: eatmedia 10 months ago
Getting ready to launch a new Corporate Content Strategy? Here's a few insider tips to get moving in the right direction.read more eatmedia.net

Custom Publishing Gets a Makeover - Advertising Age

juntajoe
Submitted by: juntajoe 10 months ago
Overview of the custom publishing transformation over the past few years, and includes commentary from Time Inc. Content Solutions, Rodale Custom Publ...read more adage.com

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