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Content Marketing Resources
Joe Pulizzi’s Blog
Is Your Marketing Like hhgregg?
Online Content Strategies Every Marketer Needs - A Forrester Report
Seven Content Strategies to Build Trust with Today's Savvy Consumers - A Complimentary eBook
Telling Your Story and Southwest Airlines
Junta42 Releases New Top Blogs List - TopRank Blog Sneaks By Copyblogger
Weekly Most Popular Articles
Articles tagged with - Lead Generation
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12 Tips for Targeting Inactive Susbscribers
Based on some preliminary eMail campaign analysis, we estimate that of the typical eMail list 25 to 33 percent may comprise of "inactive" recipients. ...read more emarket2.com
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How to produce eNewsletters that sell
eNewsletters are an inexpensive and very targeted means of promotion, compared to TV commercials, or advertisements in the printed media. They are, of...read more emarket2.com
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Top 20 New Year resolutions for eMarketers
Here is a useful checklist of ideas for eMarketers read more emarket2.com
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How to Turn your eNewsletters into Sales Generation Programmes
Imagine if you could see inside the minds of your prospects and customers… You’d know what issues they care about most. You’d be able to pinpoint whic...read more emarket2.com
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How to get more leads via eMail
With eMail marketing so commonplace now, it’s easy to become complacent and simply carry on with what you’ve always done in the past. Here, I’ve de...read more emarket2.com
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Life Sciences - Award-winning B2B Data Enhancement & Datacleanse Case Study
“This winner demonstrated that an advanced data exploitation capability was created in this project by successful modelling the complex B2B relationsh...read more emarket2.com
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Top 6 B2B Cost Per Lead Campaign Metrics
B2B companies are looking to improve the effectiveness of their marketing budgets and many larger B2B organizations are examining Cost Per Lead (CPL) ...read more emarket2.com
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How2 make your B2B marketing more buyer-focused 1 of 6
How2 make your B2B marketing buyer-focused. Every B2B marketer recognizes the importance of discovering the needs of their potential buyers, but ho...read more emarket2.com
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How2 better understand the B2B buyer's journey 2 of 6
It can be so frustrating when a potential B2B buyer, who has already indicated a need for your product, decides not to buy. Find out why they do this ...read more emarket2.com
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How2 bring the B2B buyer into your marketing strategy 5 of 6
The need for a product or service is always preceded by a problem. A need without a problem often means no sale - something happens before prospects h...read more emarket2.com
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