Articles tagged with - Hammock

MyBusiness Magazine - The National Federation of Independent Business

Submitted by: juntajoe 1 year ago
MyBusiness Magazine is a bi-monthly targeted to the small-business members of NFIB, the nation's most powerful business lobbying group. Produced by Ha...read more custompublishingcouncil.com

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Why I don’t like or use the term ‘content marketing’ (except when a potential client wants some)

Submitted by: juntajoe 10 months ago
Very interesting post from Rex Hammock at rexblog on why he doesn't favor usage of the term content marketing. Check it out for yourself.read more rexblog.com

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Why magazines won’t be digital in ten years

Submitted by: juntajoe 8 months ago
Very interesting post from Rex Hammock on why he believes the printed magazine will be around for a long, long time. Rex's comments are in response to...read more rexblog.com

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2008 Study of the Types and Scope of Custom Publishing and Custom Media in the U.S.

Submitted by: Editor 8 months ago
Results from the Custom Publishing Council's recent study on “Characteristics Study: A Look at the Volume and Type of Custom Publications in America”....read more hammock.com

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Case Studies in Custom Publishing

Submitted by: Editor 5 months ago
This link takes you to three things. The first is how three publishers move beyond print to offer a total solution. The second is information on the...read more foliomag.com

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Statistics related to custom publishing, custom media and ‘content marketing’ in the U.S.

Submitted by: Editor 8 months ago
Rex Hammock discusses results from the Custom Publishing Council survey titled “Characteristics Study: A Look at the Volume and Type of Custom Publica...read more rexblog.com

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Magazines start, magazines die

Submitted by: Editor 4 weeks ago
Rex Hammock comments on the article from Advertising Age "Will Print Survive the Next Five Years?". He reflects on the history of Advertising Age and...read more rexblog.com

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If you’re curious about the future of magazines, HP Lab’s MagCloud may offer a clue

Submitted by: Editor 6 months ago
Rex Hammock shares thoughts and information about a print on demand system for magazines. MagCloud is an HP Labs research project evaluating new web ...read more rexblog.com

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New Custom Publishing Operation

Submitted by: juntajoe 9 months ago
Interesting article from Folio magazine on the evolution of the custom publishing operation, specifically focused on traditional publishers. The autho...read more foliomag.com

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Why do publishing companies seem to be run by people who hate publishing?

Submitted by: Editor 1 week ago
Rex Hammock wonders what’s up with the people are who are running media companies who can’t figure out how to make money with brands that millions of ...read more rexblog.com

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