Articles tagged with - Coke

Coca Cola Happiness Factory

Submitted by: Editor 10 months ago
This is Coke's new microsite where you can "apply for a job"! Funny characters who play clarinets in their noses and do little dances guide you throu...read more coca-cola.com

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Is the mobile phone ready for the marketing mix?

Submitted by: Editor 9 months ago
Mobile marketing could be the future and Coca Cola is one company who thinks so. This article looks at projections make by Coke as long ago as 2005 a...read more mycustomer.com

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Infinita releases new research report on Mobile Marketing and Advertising

Submitted by: Editor 6 months ago
Free 6-page white paper summarizing the key results of "21st Century Mobile Marketing - Global Insights into the World's Most Advanced Mobile Society:...read more infinita.co.jp

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Study: Coke Is Most Talked About Brand in America

Submitted by: Editor 4 weeks ago
Coca Cola has been working WOM channels and it has been paying off. See where competitor Pepsi ranked in the most talked about brands in America.read more brandweek.com

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Three Marketing Initiatives Key to Breakout B2C Brand Growth

Submitted by: Editor 2 weeks ago
Based on research from 130 top brands, here are the three most important initiatives found that best explain the success of "breakout" consumer brands...read more marketingvox.com

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Coke Zero Rooftop Racer Branded Entertainment

Submitted by: kozelka 2 days ago
Ever park your beverage on the roof of your car, forget it was there, and drive off? Coke Zero made a great online game combining this feat with NASC...read more cocacolazero.com

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