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b-to-b ebooks: Spreading your ideas for free

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webinknow.com

This blog post compares ebooks for consumers to white papers for business to business. The claim is that the content in ebooks should be completely free, while white papers often require readers to fill out their information before they can download it. David Meerman Scott explains and links to examples.

Submitted By:	Editor 1 month ago.
Category:	eBooks
Tags:	ebooks, white papers, business to business, David Meerman Scott, content
Viewed:	60 times
Emailed:	0 times

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