What’s Next in Marketing
- Hitch!
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Great post from Bud Caddell with a 91 slide presentation on marketing, brand and content. You can scroll through at your own pace and the information is right on. Has quotes from multiple executives that marketing the old fashioned way is no longer an option. We have to develop content that 'adds value'. Content is described as today's currency for advertising and that people will pay for good content. Gives examples as well as terrific insight.
| Submitted By: | Editor 9 months ago. |
| Category: | Content Development |
| Tags: | content, marketing, digital marketing, blog, post, brand, consumer, Nike, Google, Starbucks, Apple, Seth Godin, |
| Viewed: | 205 times |
| Emailed: | 0 times |