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In this latest research which was conducted by PK Data on behalf of SDL Tridion, it was found that nearly 70 percent of Web marketing campaigns do not get launched on time, leading to a potential loss of new business leads and eroded customer satisfaction. As U.S. businesses compete for web customers globally, internal forces slow them down. The article explains the research and its implications such as how often businesses change their websites but how internal approvals slow them down. SDL Tridion also offers information on software they have that may help companies struggling with this process.

Submitted By:	Editor 1 year ago.
Category:	Research
Tags:	publishing, research & stats, direct marketing, tools & software, e-commerce, worst practices, agencies & ad departments
Viewed:	181 times
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