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The Tipping Point versus The Long Tail

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3

ibert.be

Comments on a study by Duncan Watts who said that anyone can start a trend if people are ready to embrace it. The post goes on to say that this should be comforting to marketers and that through traditional marketing this theory can really work.

Submitted By:	kozelka 10 months ago.
Category:	Industry Trends
Tags:	The Tipping Point, Long tail, marketing, traditional, trends, branded entertainment, gamevertising, using social media, experience marketing,
Viewed:	166 times
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