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Stop Shouting Features: 5 Tips for Launching a Marketing Knowledge Program

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blog.junta42.com

5 simple steps to combat the usual "feature speak" from corporations. Recommendations include buyer research, measurement and benchmark procedures, internal marketing communication programs, developing "combo" integrated packages, and hiring an editor.

Submitted By:	juntajoe 1 year ago.
Category:	Integrated Content Marketing
Tags:	content marketing, internal marketing, buyer research, joe pulizzi
Viewed:	405 times
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