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Statistics related to custom publishing, custom media and ‘content marketing’ in the U.S.

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Rex Hammock discusses results from the Custom Publishing Council survey titled “Characteristics Study: A Look at the Volume and Type of Custom Publications in America”. Thoughts include why the figures are still conservative, the importance of content marketing and new media and the impact of blogging.

Submitted By:	Editor 7 months ago.
Category:	Industry Trends
Tags:	Content Marketing, Custom Media, Hammock Inc., advertising, conversational media, magazines, marketing, media
Viewed:	186 times
Emailed:	0 times

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