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State Farm Microsite - NowWhat

Editor
nowwhat.com

This is State Farm Insurance's microsite on promotions and sponsorships for this past summer. Though the website name may be catchy, the site itself was a little difficult to maneuver. When you roll over the items on the screen a talk box appears to tell you what clicking on the item will lead you to but then if you pause long enough something will happen (such as the CD's falling off the shelf) and then a talk box will appear with why having insurance coverage is good for these kinds of situations. You can link to home, renters and car insurance at the bottom as well.

Submitted By: Editor 1 year ago.
Category: Consumer Case Studies
Tags: State Farm Insurance, microsite,
Viewed: 175 times
Emailed: 0 times


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