Nike Plus Microsite
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This is Nike's microsite specific to runners. The site is very easy to navigate and see testimonials of runners, sample workouts, and see a running total of the number of miles run by Nike customers. You can also link to four separate blog areas including events, products and training. You can 'virtually' visualize your own run, link to other runners, hear how you run and of course join Nike Plus! Additionally you can link to interviews with a number of professional runners on the athlete link. This site gives the user a lot of resources in one place.
| Submitted By: | Editor 1 year ago. |
| Category: | Consumer Case Studies |
| Tags: | Nike, microsite, ipod, Abdi Abdirahman, Sarah Reinertsen |
| Viewed: | 471 times |
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