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Metadata Marketing: Risks and Opportunities - Jan Chipchase

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The explosion in user-generated content will enable organizations to gain previously unparalleled views of customers. This has important implications for user privacy—and presents excellent opportunities for marketers.

Submitted By:	jmcdermott 9 months ago.
Category:	Social Media
Tags:	Jan Chipchase, HBR, harvard business review, user-generated content
Viewed:	162 times
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