
A solid article on the new positioning of the CMO that includes three trends in marketing: the longer tail of media consumption, marketing as a revenue driver, and social media as the disruptor of the web.
| Submitted By: | juntajoe 1 year ago. |
| Category: | Industry Trends |
| Tags: | CMO, chief marketing officer, social media, the long tail of marketing, emarketing, web marketing, online marketing, web marketing, web content, website content |
| Viewed: | 101 times |
| Emailed: | 0 times |