Marketing 2.0: "The Less We Sell, The More People Want Us"

juntajoe
lasandrabrill.blogspot.com

Overview of a podcast between Eric Vidal, advertising and new media leader at WebEx, and Chris Peterson, president and CEO of Chautauqua about Marketing 2.0. Excellent couple of examples on how advertising programs improved with the use of content.

Submitted By: juntajoe 1 year ago.
Category: Content Development
Tags: content development, emarketing, web 2.0, marketing 2.0, webex, case studies, online content, advertising
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