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A three-step road map for marketers in search of virtual world success from the McGraw Hill's Media Summit New York. Includes starting with a small group who can be creative, then partner with someone who has already done the research and legwork, saving you a lot of money. Finally, don't fear if the response is not what you expected, build it and test it again.

Submitted By:	Editor 8 months ago.
Category:	Email
Tags:	marketing, online, advertising, website, video, research, virtual worlds
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