Is It Time to Abandon Your Yellow Pages Advertising?
- Hitch!
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Fundamental changes in buyer behavior suggests that, at a minimum, you should be reevaluating your print Yellow Pages advertising.
You may very well want to apply those marketing dollars to creating outstanding online content on your website or on a related blog.
I’ve been researching lately whether it makes sense today to invest marketing dollars in the Yellow Pages, particularly when you have a limited advertising budget.
This decision is critical because a strong Internet presence is fundamental to successful marketing strategies for even small businesses. If you have limited dollars, you must choose wisely by understanding some powerful trends that are rearranging the Yellow Pages landscape.
| Submitted By: | newtbarrett 12 months ago. |
| Category: | Industry Trends |
| Tags: | yellow pages advertising, content marketing, blogging, business blogs, online marketing |
| Viewed: | 468 times |
| Emailed: | 0 times |