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'Iron Man' vs. 'The Dark Knight'

Editor
adage.com

While the talented directors, great lead talent and sensational reviews from critics were naturally a major part of both films' successes, which marketing and media behind these two Hollywood franchises got the most starts (or two thumbs up). Scoring categories include timing, communications and content strategy, early buzz, online marketing and more. See the scores here.

Submitted By: Editor 4 months ago.
Category: Email
Tags: Warner Bros, Paramount, PR, marketing, Batman, Dark Knight, Iron Man, movies,
Viewed: 78 times
Emailed: 0 times


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