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Getting the right message to the right customer at the right time is a great challenge for marketers. This post breaks down the five keys to a successful event-based marketing program, which are the ability to monitor individual customer behavior, the ability to explicitly take time into account, openness, ease of use, and speed.

Submitted By:	Editor 6 months ago.
Category:	Webcasts/Virtual Events
Tags:	consumer, customer, marketing, timing, events
Viewed:	139 times
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