
Trusted content is what keeps the consumer engaged. The panel at the ABM / FIPP conference consisted of Jane Ottenberg, president of The Magazine Group; Kirk Cheyfitz, CEO/Co-COO of Story Worldwide; and Michael Hoflich, managing director of Forum Corporate Publishing, all of whom discussed how to utilize custom media to drive your top and bottom line.
| Submitted By: | Editor 2 months ago. |
| Category: | Custom Publishing/Media |
| Tags: | ABM, American Business Media, conference, publishing, publishers, content, custom, media |
| Viewed: | 146 times |
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