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Aflac, Kodak, Monster - Integrated Marketing Success Stories

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btobonline.com

Marketers are finding that they need to reinvent their brands as the needs of their audiences change. They use everything from superheroes to humor. Here are four case examples including brands like Aflac, Kodak and Monster and what their strategic integrated marketing plan was and how they implemented it.

Submitted By:	Editor 3 months ago.
Category:	Integrated Content Marketing
Tags:	B to B, B2B, marketing, media, integrated, Brocade, plan,
Viewed:	178 times
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