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Two Valentine Day contests kick off a one year partnership between Google and 1-800-Flowers who also have a free desktop widget allowing users to send virtual bouquets to friends. Flowers will also use Google Audio, Google Print, and Google TV for traditional ad placements.
| Submitted By: | Editor 6 months ago. |
| Category: | Branded Content/Entertainment |
| Tags: | YouTube, video, contest, Google, user experience, major players news, ad technologies & vendors, ad selling, publishing, rich media, search engine marketing, multi-channel marketing, ad buying & planning, campaigns & creatives of note, co-op marketing & partnerships, media convergence, tools & software, advertainment, promotions, ad targeting |
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