How do we find the perfect vendors?

"Junta42 is a dynamic catalyst facilitating the growth and evolution of content marketing. That's a uniquely valuable service, and we are delighted to be representated as a vendor partner.": -Vince Giorgi, Hanley Wood Marketing

Vendor Matching Service

Junta42's main goal is to help clients find expert content shops as easily as possible. Many ask us how we do it. Here's how:

Three Key Ingredients

Once a client completes a project brief, our algorithm looks at content expertise first, then project expertise, and then the type of audience target (generally BtoB or BtoC, with some exceptions).

For example, a Junta42 client is looking to develop a travel-focused custom magazine geared toward the affluent consumer. Our algorithm would first look at Junta42 vendors with the best expertise in travel and tourism. Second, the algorithm would look at custom magazine experts. Third, it would pick out those providers who have the most experience with affluent audiences. The combination of these would result in our pre-approved vendor list numbered one to 30 (from "most relevant fit" to "least relevant fit") out of our over 200 expert content vendors.

But We Don't Stop There

Content marketplaces would stop there, but we at Junta42 believe that, while data is important, it's impossible to truly have a matching service without human experts.

Once the computer-generated list is in our system, our content experts then review the list to make sure that the top five vendors (those who make it on the final list) are truly the best for that particular client's needs.

Our experts may remove a vendor from the selection process based on any of the following:

- Size of company (if client requests a particular size)

- Location (if client requests a particular location)

- Ability to Close (if the client requests something that the vendor is incapable of providing)

- Exclusion (the client wishes to exclude certain providers by name)

Must Be a Real Project

At all times, the staff at Junta42 work only to accept projects that are real and have actual budgets. We accept far less than 50% of the projects we receive, so we are serious about making real business for both clients and vendors.

Need Proof? Check out our client testimonials here...