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Junta42 Home » Social Content Marketing
The Conversation is Often a Broadcast
- Hitch!
- 4
Building relationships takes work. Building up your network, not so much.
| Submitted By: | eatmedia 1 month ago. |
| Category: | Social Content Marketing |
| Tags: | LinkedIn, Eat Media, Content Marketing |
| Viewed: | 162 times |
| Emailed: | 0 times |
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by eatmedia 1 month ago.All true, but the bigger point is why invite someone to your network if you really don't see a potential synergy? Breaking through the 500+ barrier seems a bit high school popularity contest—not to say that networking is bad but it is an active effort not a passive toss away. Just collecting contacts defeats the purpose for which it was intended, no?
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- key contact (the ones for which you know phone number and e-mail by heart)
- meet once per month/quarter/year
- call once per quarter/year
- send occasional e-mail
It would be great if these interactions where somehow logged. But LI is not for contact relation management. If it is a mere prospection tool, the trick is to link it to a CRM, harvesting occasionally your LI list.