Top 42 Content Marketing Blogs

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The Top 42

The Junta42 Top 42 Content Marketing Blogs list highlights the best bloggers on the web discussing content marketing. Each blog on the list has been rated by our expert staff in terms of content strength, depth, regularity and, to a very small extent, popularity.

Rank Blog Name Focus
1 Convince and Convert Social Media [get badge]
2 Conversation Agent Marketing - General [get badge]
3 Online Marketing Blog Search Engine Marketing [get badge]
4 Web Ink Now Content Marketing [get badge]
5 Writing on the Web Content Marketing [get badge]
6 Inbound Internet Marketing Blog Internet [get badge]
7 Direct Marketing Observations Direct Marketing [get badge]
8 Connected Marketer Marketing - General [get badge]
9 Marketing Interactions Content Marketing [get badge]
10 The Lunch Pail Direct Digital Marketing [get badge]
11 White Paper Pundit White Papers [get badge]
12 Marketing with Meaning Marketing - General [get badge]
13 IdeaLaunch Content Marketing [get badge]
14 PR 2.0 Social Media/Public Relations [get badge]
15 ContentMarketingToday Content Marketing [get badge]
16 Influential Marketing Blog Marketing - General [get badge]
17 Moola Days Online Marketing [get badge]
18 Buzz Marketing for Technology Social Media [get badge]
19 Rexblog Content Marketing [get badge]
20 eMedia Vitals Online Media [get badge]
21 PR 20/20 Public Relations/SEO [get badge]
22 Sparksheet Content Marketing [get badge]
23 Pamorama Social Media [get badge]
24 B2B Bloggers B2B Marketing [get badge]
25 Brain Traffic Web Content Strategy [get badge]
26 Copyblogger CopyWriting - Blogs/Blogging [get badge]
27 Web Strategy by Jeremiah Social Media [get badge]
28 ConverStations Blogs/Blogging [get badge]
29 Simple Marketing Blog Social Media Marketing [get badge]
30 Conversation Marketing Internet [get badge]
31 Ducttape Marketing Marketing - General [get badge]
32 Post Advertising Content Marketing [get badge]
33 Hard Knox Life Marketing - General [get badge]
34 Social Media Examiner Social Media [get badge]
35 TippingPoint Labs Social Media [get badge]
36 Writing White Papers CopyWriting [get badge]
37 Proactive Public Relations [get badge]
38 SEOptimize Search Marketing &SEO [get badge]
39 FASTforward Blog Social Media [get badge]
40 Social Media Explorer Social Media [get badge]
41 AriWriter Internet Marketing [get badge]
42 jaffe juice Marketing - General [get badge]
Blogs 1 to 42 of 353  Next >

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Junta 42 Top Blogs - Content Marketing Blogs
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How do we calculate the Junta42 Top 42?

Content marketing is all about the creation of great, story-form content (delivered through any channel) that ultimately influences someone to buy your product, take an action, or believe in a cause.

We began with a list of over 350 blogs through nominations and known content marketing-related blogs (the initial 2007 rankings contained 81 blogs).

We rated each on the following factors:

  1. The number of posts in last quarter that pertained to a content marketing topic. Those posting on 3 or more days per week received the highest number of points.
  2. Substantiveness of Posts. Here we worked to weed out posts that fell short of adding value to the collective body of knowledge about content marketing. For example, blogs that simply linked to other blogs or articles without adding new information, perspectives or ideas to the commentary received lower scores than did blogs that consistently delivered unique ideas, thoughtful insights, deep coverage, rich media and the like - you know, high-value content - to the community.
  3. Google PageRank. (All blogs were checked on the same day.)
  4. Previous Ranking.

    Each area is graded on a five-point scale, but weighted most toward substance and relation to content marketing.  It should be known that, although we use a consistent methodology, this is a subjective list and should be treated as a resource to find helpful content about content marketing.

    Here are the historical records for the top winners:


    Release #8 (April 2010):  Convince and Convert
    Release #7:  Online Marketing Blog
    Release #6:  Tippingpoint Labs
    Release #5:  Marketing with Meaning
    Release #4:  Online Marketing Blog
    Release #3:  Copyblogger
    Release #2:  Copyblogger
    Premier Release (August 2007):  Nigel Hollis  (Millward Brown)
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