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Only Run Digital Strategy As Far As You Can Run Back (blog.michaelleis.com) - In the dash to engage on social networks, digital strategy needs to include integrating that involvement... read more
Submitted By: mleis1 ( 7 months ago ) Total Views: 120
Category: Social Media
Tags: strategy, interactive, digital, brands, agencies, social media, Websites, User experience
Social Media User Experience: Is it the Contrast? (blog.michaelleis.com) - How social media site design: using contrast, colors, images, and control over the display of site functions... read more
Submitted By: mleis1 ( 10 months ago ) Total Views: 157
Category: Web Usability
Tags: strategy, social media, user experience, twitter, facebook, myspace
How to inspire & engage consumers in down times (dirkshaw.blogspot.com) - According to Hitwise online users are spending less time shopping online. This should be no surprise... read more
Submitted By: dirkmshaw ( 11 months ago ) Total Views: 212
Category: Web Content Strategy
Tags: Engagement, User Experience, Video, User Generated Content
Hispanics Two-Times More Likely to Download Digital Content (www.marketingvox.com) - This study from Scarborough Research finds that 42% of Hispanic internet users have downloaded some form... read more
15 Tips for Effective Web Design (www.marketingvox.com) - While some tips involve color and type size, one important tip is the freshness and originality of your... read more
How-To: 10 Tips for Launching a Solid Podcast (www.marketingvox.com) - Research shows that podcasts are three times as effective than traditional online advertising. These... read more
Condé Nast Eyes Eye-Tracking (www.foliomag.com) - Condé Nast recently partnered with eye tracking service provider MediaAnalyzer to analyze the effectiveness... read more
Submitted By: Editor ( 23 months ago ) Total Views: 207
Category: For Publishers
Tags: eye tracking, web, website, design, user experience, publishers, Conde Nast
Older Web Users: Online Content, Ads Aimed at Young (www.marketingvox.com) - Per a Burst Media survey, those over age 45 feel that content is geared toward the youth and report that... read more
The Torchwood Reality Site Online Game (www.bbc.co.uk) - This is a very sophisticated promotion for a BBC television show. After signing in you view video spots... read more
Submitted By: Editor ( 24 months ago ) Total Views: 197
Category: Consumer Case Studies
Tags: reality television, user experience, game, website
CBS Sets Up Ad/Content Network for Local Bloggers (www.marketingvox.com) - CBS is looking for blogs that cover local areas with a CBS owned-and-operated TV station. Publishers... read more
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