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The Future of Magazines (through a Custom Content Lens) (pacecommunications.com) - 8 of the Top 10 magazines in the U.K. are now ?customer magazines.? This means 80% of the popular U.K.... read more
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Submitted By: johncass ( 21 hours ago ) Total Views: 118
Category: Custom Publishing/Media
Tags: custom publishing, magazine publishing, grocery industry, supermarkets
Seth Godin and the Flower Clock (tippingpointlabs.com) - Seth Godin is leaving the publishing industry. Since 1986, he has been a book packager. He’s had 120... read more
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Submitted By: tpldrew ( 9 days ago ) Total Views: 436
Category: News
Tags: publishing, publishers, Seth Godin
Behavioral Targeting Brings Clear Benefits to Publishers (www.emarketer.com) - A recent survey found that 72% of responding publishers offered their clients some form of audience targeting... read more
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Submitted By: Editor ( 9 days ago ) Total Views: 474
Category: Research
Tags: survey, publishing, publishers, online marketing, internet, research
Family Circle Website Review (pacecommunications.com) - Review of the web component of Family Circle Magazine with a critical eye toward social media and interactive... read more
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Submitted By: johncass ( 1 month ago ) Total Views: 303
Category: Print Magazines
Tags: family circle, magazine review, custom publishing, custom content
Create Content like a Publisher: Thought Leadership with Avitage (blog.marketo.com) - Interview with Jim Burns, founder and CEO of Avitage, as part of Marketo's ongoing B2B Thought Leader... read more
The Coming Content Marketing-Publishing Continuum (www.b2bmemes.com) - Dialog and implications over a comment from Folio Show. The speaker from Red7Media said "magazines... read more
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Submitted By: Editor ( 2 months ago ) Total Views: 511
Category: Print Magazines
Tags: publishing, print magazines, content marketing, content development, Folio
Mr. Magazine, Samir Husni, on publishing and custom content (www.imaginepub.com) - Great interview in this digital magazine with Mr. Magazine, Samir Husni, who talks about custom publishing... read more
Q&A: Gerd Leonhard on why social media beats search (econsultancy.com) - Gerd Leonhard is CEO of The Futures Agency, and has been described as "one of the leading media... read more
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Submitted By: Editor ( 3 months ago ) Total Views: 484
Category: Industry Trends
Tags: Interviews, publishing, Future of Digital, paywall, PR, social media, SEO, marketing, online
Content Challenges: When Advertising Looks Like Editorial (www.pacecommunications.com) - For anyone who’s ever worked in the publishing or advertising business, you’re familiar with the "separation... read more
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Submitted By: SSatPace ( 4 months ago ) Total Views: 522
Category: Content Development
Tags: custom publishing, advertising, custom content
3 Tips on Marketing Through Community Building (designdamage.com) - Brands have customers and when these customers have reasons beyond the product and services that they... read more
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