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TheSixtyOne.com: Future of Music Distribution? (constructivegrumpiness.squarespace.com) - TheSixtyOne.com is a website that works 100 times harder than iTunes to sell a song. It has a smaller... read more
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Submitted By: lenkendall ( 13 months ago ) Total Views: 151
Category: Industry Trends
Tags: music, apple, media, distribution
Why Your Brand Needs an Acoustic Identity (randallbeard.wordpress.com) - An acoustic identity is a powerful way to encourage customers to engage with and ultimately purchase... read more
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Submitted By: beardrs ( 13 months ago ) Total Views: 329
Category: Branded Content/Entertainment
Tags: Acoustic Identity, Branding, Content, United Airlines, UBS, Intel Inside, Music
Twitter Hits Right Notes for Music Industry (www.marketingvox.com) - Results of a study from the NPD group suggest Twitter, if approached appropriately by marketers, has... read more
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Submitted By: Editor ( 14 months ago ) Total Views: 212
Category: Social Media
Tags: online, Twitter, social media, music, users, research, study, statistics
Microsite for Wawa Hoagiefest (www.hoagiefest.com) - Here's a microsite that will get your feet tapping, where users can upload a video to be played along... read more
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Submitted By: Editor ( 15 months ago ) Total Views: 350
Category: Consumer Case Studies
Tags: online, free, microsite, music, download, contest, video
What can publishers learn from the music industry? Lots. (platform.idiomag.com) - This post looks at the troubles that have faced the music industry, and draws parallels with the issues... read more
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Submitted By: idiomag ( 16 months ago ) Total Views: 204
Category: For Publishers
Tags: music, publishing, business model, newspaper, future
The end of the age of free (www.guardian.co.uk) - For a decade now, consumers have become accustomed to free access to music, films and information, via... read more
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Submitted By: Editor ( 16 months ago ) Total Views: 333
Category: Content Development
Tags: content, free, paid, internet, online, access, resources, downloads, music, news
MTV Cherry Girl - Interesting Social Media Integration (www.mtvcherrygirl.com) - MTV launched an environmental campaign via its MTV Switch brand that coincided with Earth Day. Viewers... read more
Blurt Magazine Publisher Scott Crawford Defies Trends By Going From Pixel to Print (www.washingtonpost.com) - Something you don't hear much about these days. After nine months of an exclusively digital existence... read more
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Submitted By: Editor ( 17 months ago ) Total Views: 223
Category: Print Magazines
Tags: online, digital, music, magazine, launch, print, advertising
Coke Taps YouTube, Facebook For Sprite (www.mediapost.com) - Coca-Cola will debut globally a YouTube reality show called "Green Eyed World". The program also debuts... read more
Film producer builds pre-release buzz by making soundtrack available for free download (www.webinknow.com) - David Meerman Scott interviews Ryan Gielen, Executive Producer of The Graduates to learn about his strategy... read more
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Submitted By: Editor ( 19 months ago ) Total Views: 346
Category: Audio/Podcasts
Tags: free, dowload, music, movie, marketing, strategy
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