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Mobile Internet Market to Eclipse Desktop Internet (www.briansolis.com) - Morgan Stanley’s global technology and telecom analysts documented the rapidly changing mobile Internet... read more
Developing an integrated campaign? Here is how Dockers did it (www.bizreport.com) - Are you already making notes about the upcoming SuperBowl ad-fest in the US? Many marketers are, as the... read more
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Submitted By: kozelka ( 7 months ago ) Total Views: 284
Category: Consumer Case Studies
Tags: advertising, Dockers, integrated campaign, mobile marketing, Shazam
Advice to Mobile Start-Ups: You are a Publishing Company Like it or Not! (mobileenterprisestrategies.blogspot.com) - Mobile start-ups must recognize that publishing prized and valued content that is read by their target... read more
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Submitted By: Editor ( 8 months ago ) Total Views: 172
Category: Mobile Content Marketing
Tags: mobile content, mobile marketing, content marketing
Cisco's Zoe Sands talks about mobile marketing (econsultancy.com) - Understanding and navigating mobile marketing can be a bit of a minefield. This interview with Zoe Sands... read more
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Submitted By: Editor ( 8 months ago ) Total Views: 249
Category: Mobile Content Marketing
Tags: Cisco, mobile marketing, content marketing, advertising, digital marketing
10 Things Changing Marketing In 2010 (www.mediapost.com) - Hot issues facing marketers in 2010 from the rise of mobile, to social media, real time search and more.... read more
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Submitted By: Editor ( 8 months ago ) Total Views: 207
Category: Industry Trends
Tags: online marketing, social media, mobile marketing
Study: Publishers pushing mobile (www.bizreport.com) - According to a recent report from the Audit Bureau of Circulations nearly three-quarters (70%) of publishers... read more
San Francisco Music Fest to Fuel CrowdFire Experiment (adage.com) - This is a terrific example of how Microsoft and Intel will engage with consumers this weekend through... read more
Mobile Users Would Watch Ads for Free Content (www.marketingvox.com) - A new study out of the UK found that the participants were happy to view pre-rolls ads, provided the... read more
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Submitted By: Editor ( 25 months ago ) Total Views: 285
Category: Mobile Content Marketing
Tags: mobile, advertising, content, mobile marketing
New Rules of Web Marketing - a podcast with Michael Mace (buzzmarketingfortech.blogspot.com) - Many marketing teams are being asked by senior leaders in their organizations why they aren’t using the... read more
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Submitted By: phdunay ( 27 months ago ) Total Views: 620
Category: Mobile Content Marketing
Tags: Mobile Marketing
How to design B2B eMails for the mobile phone (www.emarket2.com) - B2B eMail marketing on mobile phones has been hovering in the background for some time, but now it’s... read more
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