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2010 landmark year as online ad spending overtakes print (www.bizreport.com) - The tide of technological change continues to mold the print landscape. New figures released by research... read more
Submitted By: Editor ( 8 days ago ) Total Views: 432
Category: Integrated Content Marketing
Tags: digital marketing, marketing spend, online, print
How Augmented Reality Affects Marketing (designdamage.com) - Augmented Reality integrates real-time social networks, location-based tracking, and the semantic web... read more
What Should You Consider When Integrating Social Media (designdamage.com) - As we progress into 2010, the rapid growth of social media has allowed more access to information, consumers,... read more
Cisco's Zoe Sands talks about mobile marketing (econsultancy.com) - Understanding and navigating mobile marketing can be a bit of a minefield. This interview with Zoe Sands... read more
Submitted By: Editor ( 2 months ago ) Total Views: 141
Category: Mobile Content Marketing
Tags: Cisco, mobile marketing, content marketing, advertising, digital marketing
Digital Marketing Dilemmas (www.clickz.com) - As marketers look to move more of their budget dollars to online marketing, this post looks at how to... read more
Kroger Shows Loyalty to Customers (from #DHI09) (www.marketingwithmeaning.com) - If nothing else, the fact that Kroger has the second largest database after the Census is interesting... read more
How the Future Social Web will Transform Marketing (randallbeard.wordpress.com) - In a recent white paper titled “The Future of The Social Web,” Forrester’s Jeremiah Owyang predicts the... read more
Submitted By: beardrs ( 8 months ago ) Total Views: 300
Category: Social Media
Tags: Social Media, Digital Marketing, Jeremiah Owyang, New Media, Content Marketing
The Changing BtoB Marketing Mix (techmarketingblog.blogspot.com) - The press is filled with stories about the demise of traditional advertising and the in-person, public... read more
How Web 2.0 Power Got Barack Obama Elected (www.thinkbda.com) - What businesses can learn from Obama about telling stories and engaging customers by creating their own... read more
Submitted By: MattAmbrose ( 14 months ago ) Total Views: 239
Category: Social Media
Tags: social media marketing, branding, digital marketing, engagement, obama
Best ROI from digital marketing (technomarketer.typepad.com) - Results from a blog post poll regarding where you were seeing the best ROI from digital marketing. Search... read more
Submitted By: kozelka ( 17 months ago ) Total Views: 184
Category: ROI-Measurement
Tags: blog, post, survey, ROI, digital marketing, SEO, SEM
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