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‘Context aware’ commerce: How two publishers are riding the next wave (emediavitals.com) - Success Magazine and Modern Distribution Management (MDM) are vastly different enterprises – yet both... read more
Fun Social Media Promos Feed Souplantation Customer Frenzy (www.socialmediaexaminer.com) - Great example of a successful content marketing strategy campaign from Sweet Tomatoes. See how their... read more
Submitted By: kozelka ( 4 months ago ) Total Views: 215
Category: Consumer Case Studies
Tags: social media, content marketing, case study, restaurant, Sweet Tomatoes, Souplantation
A Lesson in Personal Branding: Brent Britton Attorney 2.0 (www.findandconvert.com) - Brent Britton is definitely an exception, not the norm. Not too many lawyers use the social web. Brent... read more
Submitted By: BillieGee ( 5 months ago ) Total Views: 372
Category: B2B Case Studies
Tags: Blogging, Podcast, Social Media, Twitter, Bernie Borges, inbound marketing, case study
Measuring Online Brand Value in Content Marketing (www.findandconvert.com) - Bernie Borges recently interviewed Andrew Davis of Tipping Point Labs at Starbucks in Cambridge, MA.... read more
What IS and ISN’T Lead Nurturing (blog.startwithalead.com) - Some very good points on the difference between content that promotes your product or other company announcement... read more
Submitted By: Editor ( 7 months ago ) Total Views: 270
Category: Content Marketing 101
Tags: maketing, content, development, lead, gererate, nurture, case study, client
A Case Study: Using Contests To Build Links (searchengineland.com) - Based on a client in the financial industry, this post gives a detailed overview of the use of links... read more
Submitted By: Editor ( 7 months ago ) Total Views: 244
Category: B2B Case Studies
Tags: link building, search, SEO, traffic, email, website, case study, online
The Intersection of Social Media and Online Marketing (www.docstoc.com) - Slide presentation from Sergio Belegno of MarketingSherpa on what is driving the rapid adoption of social... read more
Submitted By: Editor ( 9 months ago ) Total Views: 326
Category: Social Media
Tags: research, statistics, case examples, case study, presentation, online, marketing, social media, plan
Case Study: How I Ended Up Getting Interviewed in the NY Times (blog.tippingpointlabs.com) - Here's a quick post about how one of our content stories helped position our company as credible sources... read more
Submitted By: tpldrew ( 9 months ago ) Total Views: 274
Category: B2B Case Studies
Tags: Case Study, NY Times, Twitter, Tumblr, Oprah
Chicago Domino's Gets Social Media Right! (www.theharteofmarketing.com) - Domino's was unfortunate to learn about social media the hard way. The one consideration is that Domino's... read more
Submitted By: bharte ( 11 months ago ) Total Views: 111
Category: Social Media
Tags: dominos, social media, case study
A splendid example of credibility-building marketing (www.perrymarshall.com) - Here is a post that includes a seven minute video on a book this blogger received when getting information... read more
Submitted By: Editor ( 12 months ago ) Total Views: 187
Category: Consumer Case Studies
Tags: consumer, content, marketing, case study
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