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6 Degrees of Influence - The Value of Customer-to-Customer Connections (www.convinceandconvert.com) - While many businesses are excited about opportunities to reach their customers on the social web, few... read more
Is there a content shortage? (fpsc.com) - It was bound to happen. The digital era has produced never before imagined channels through which... read more
B2B Marketing Case Studies: Is Shorter Better? (www.savvyb2bmarketing.com) - Three key reasons why shorter is better in case studies for some, and four reasons why they are not better... read more
Do Your PDFs Have Embedded Sharing Options? (www.mpdailyfix.com) - If they don't, they should. So why are you making it hard to share these PDFs? Why not give B2B prospects... read more
The Power of Links with Digital Magazines (nxtbook.com) - The post from Nxtbook is a great resource for digital magazines. The most recent issue of Linked Magazine... read more
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Submitted By: Editor ( 17 months ago ) Total Views: 416
Category: Digital Magazines
Tags: Circulation, Digital Magazines, Magazine Case Studies, Nxtbook
Walmart, the Media Company, Partners with Unilever on Microsite (www.amplifiercontent.com) - Walmart's Soundtrack microsite contains original video footage of acts such as Beyonce, The All-American... read more
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Submitted By: juntajoe ( 20 months ago ) Total Views: 535
Category: Consumer Case Studies
Tags: walmart, unilever, soundtrack, beyonce, microsite, consumer case studies
Montel Williams Dives into Content Marketing (www.amplifiercontent.com) - A post from the Amplifier Content Marketing blog about how what Montel Williams is doing on TV right... read more
Three Marketing Initiatives Key to Breakout B2C Brand Growth (www.marketingvox.com) - Based on research from 130 top brands, here are the three most important initiatives found that best... read more
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Submitted By: Editor ( 22 months ago ) Total Views: 288
Category: Consumer Case Studies
Tags: case studies, brand, branding, Coke, Ford, Sony, Johnson & Johnson, Best Buy, Coca Cola, marketing
How to Develop and Distribute Customer Success Stories (www.achievementradio.com) - This post is a great resource for anything you might want to know about case studies from how to develop... read more
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Submitted By: Editor ( 24 months ago ) Total Views: 245
Category: Consumer Case Studies
Tags: case studies, raw, executive, content, marketing, prospects, resource, format, campaign
Xerox 1:1 Lab Direct Mail Microsite (www.xerox.com) - Through the Xerox 1to1 lab program they have proven that individually relevant direct mail results into... read more
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Submitted By: Editor ( 26 months ago ) Total Views: 230
Category: Business-to-Business
Tags: Xerox, marketing, online, website, case studies
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