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Why your content needs a strategy (www.bizreport.com) - In the new millennium businesses started branching out with websites and product pages. But along the... read more
Why community building is better than simple social marketing (www.bizreport.com) - When it comes to social marketing many brands are doing themselves a disservice by simply creating a... read more
2010 Olympics offer video marketers a unique opportunity (www.bizreport.com) - Event marketing is not a new thing in the world of advertising. Brands and marketers have used big events... read more
Will Facebook Kill Off Branded Campaign Websites? (www.thinkbda.com) - Coca Cola, P&G and Kellogg's have announced they're abandoning campaign sites for future promotions and... read more
Submitted By: MattAmbrose ( 1 month ago ) Total Views: 78
Category: Social Media
Tags: social media, campaign websites, coca cola, Facebook
Developing an integrated campaign? Here is how Dockers did it (www.bizreport.com) - Are you already making notes about the upcoming SuperBowl ad-fest in the US? Many marketers are, as the... read more
Submitted By: kozelka ( 2 months ago ) Total Views: 113
Category: Consumer Case Studies
Tags: advertising, Dockers, integrated campaign, mobile marketing, Shazam
Small Business Recession Tips (mktplace.net) - Tips given out at the MarketingSherpa B2B Marketing Summit. One being that content marketing is becoming... read more
Online video viewing up 13% for December (www.bizreport.com) - One more reason to invest in online video advertising: online video viewing continues to grow at the... read more
Submitted By: Editor ( 2 months ago ) Total Views: 91
Category: Video
Tags: comScore, Experian Hitwise, NielsenWire, online video, Unicast, video advertising, video campaigns
Why 2009 Was Facebook's Year (www.guardian.co.uk) - Users nearly doubled, with 500 million not that far off. Facebook had a great year, but as this post... read more
Submitted By: Editor ( 3 months ago ) Total Views: 175
Category: Social Media
Tags: Facebook, online marketing, social media, content marketing, social media strategy, campaign
IKEA's Facebook Promotion: A Brilliant Violation of Facebook's TOS (www.idealaunch.com) - To get ahead in social media you have to have original content as part of your content marketing strategy.... read more
Submitted By: Editor ( 3 months ago ) Total Views: 495
Category: Social Media
Tags: Facebook, online marketing, social media, content marketing, social media strategy, campaign
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