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Biz Stone: Twitter to Charge Brands for Use
(
www.marketingvox.com
) - Twitter co-founder Biz Stone has confirmed the micro-blogging network will begin charging companies for...
read more
Submitted By:
Editor
(
19 months ago
)
Total Views:
242
Category:
Social Media
Tags:
online ad market
,
viral marketing & buzz
,
search engine marketing
,
weblog marketing
,
ad buying & planning
,
branding
,
signs of what's to come
,
alternative marketing
,
domain names
,
advertainment
,
gen Y
,
text ads
,
loyalty & retention
,
entertainment
,
worst practices
,
ad targeting
Sponsored Web Series Makes Facebook Debut
(
www.marketingvox.com
) - Facebook application publisher Slide has inked an exclusive partnership to distribute a web series on...
read more
Submitted By:
Editor
(
19 months ago
)
Total Views:
219
Category:
News
Tags:
Facebook
,
content
,
online
,
advertising
,
branding
,
advertainment
,
exclusive
,
website
,
series
Mad Ravings of Busey Take GotVMail Viral
(
www.marketingvox.com
) - GotVMail, which targets entrepreneurs seeking inexpensive phone services, enlisted Gary Busey to address...
read more
Submitted By:
Editor
(
26 months ago
)
Total Views:
254
Category:
Branded Content/Entertainment
Tags:
Gary Busey
,
viral marketing
,
branding
,
advertainment
,
small business
The Evolution of Branded Entertainment
(
www.minonline.com
) - Branded entertainment, known to industry pros as Advertainment (or to those familiar only with print,...
read more
Submitted By:
juntajoe
(
28 months ago
)
Total Views:
324
Category:
Branded Content/Entertainment
Tags:
branded entertainment
,
branded content
,
advertainment
How-To: 10 Tips for Launching a Solid Podcast
(
www.marketingvox.com
) - Research shows that podcasts are three times as effective than traditional online advertising. These...
read more
Submitted By:
Editor
(
29 months ago
)
Total Views:
663
Category:
Audio/Podcasts
Tags:
user experience
,
best practices
,
pearls of wisdom
,
viral marketing & buzz
,
multi-channel marketing
,
alternative marketing
,
advertainment
,
loyalty & retention
,
entertainment
,
syndication & RSS
,
How-to
,
podcast
Branded Content, aka Advertainment. What's Your Policy?
(
www.adpulp.com
) - The Responsibility Project from Liberty Mutual is a microsite that builds on the brand's "Responsibility....
read more
Submitted By:
Editor
(
29 months ago
)
Total Views:
242
Category:
Consumer Case Studies
Tags:
Liberty Mutual
,
brand
,
advertising
,
commercial
,
video
,
campaign. advertainment
Pepsi Youniverse- Europeon Soccer (football)
(
pepsi.youniverse.com
) - Pepsi has launched new efforts meant to engage and entertain online audiences while, of course, branding...
read more
Submitted By:
Editor
(
30 months ago
)
Total Views:
617
Category:
Consumer Case Studies
Tags:
branding
,
campaigns & creatives of note
,
Europe
,
broadband
,
advertainment
,
major brands
,
entertainment
Interactive TV-watching has advertisers sitting up
(
www.theglobeandmail.com
) - A new term "two screeners" is used to describe the 70 percent of people under age 34 who watch TV while...
read more
Submitted By:
Editor
(
32 months ago
)
Total Views:
465
Category:
Branded Content/Entertainment
Tags:
ad technologies & vendors
,
demographics
,
ad buying & planning
,
signs of what's to come
,
alternative marketing
,
co-op marketing & partnerships
,
advertainment
,
cross media
,
entertainment
,
ad targeting
,
agencies & ad departments
Coca Cola Happiness Factory
(
www.coca-cola.com
) - This is Coke's new microsite where you can "apply for a job"! Funny characters who play clarinets in...
read more
Submitted By:
Editor
(
32 months ago
)
Total Views:
851
Category:
Consumer Case Studies
Tags:
Coca Cola
,
Coke
,
microsite
,
user experience
,
publishing
,
branding
,
campaigns & creatives of note
,
media convergence
,
domain names
,
new and improved
,
broadband
,
advertainment
,
cross media
,
major brands
,
consumer packaged goods
1-800-Flowers Launches Valentine Video Contest on YouTube
(
www.marketingvox.com
) - Two Valentine Day contests kick off a one year partnership between Google and 1-800-Flowers who also...
read more
Submitted By:
Editor
(
32 months ago
)
Total Views:
2979
Category:
Branded Content/Entertainment
Tags:
YouTube
,
video
,
contest
,
Google
,
user experience
,
major players news
,
ad technologies & vendors
,
ad selling
,
publishing
,
rich media
,
search engine marketing
,
multi-channel marketing
,
ad buying & planning
,
campaigns & creatives of note
,
co-op marketing & partnerships
,
media convergence
,
tools & software
,
advertainment
,
promotions
,
ad targeting
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