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Bauer Targets Teens With 4TNZ.com
(
www.mediaweek.com
) - Bauer Publishing is launching a site intended to attract the same teens as it currently reaches in print....
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Submitted By:
Editor
(
21 months ago
)
Total Views:
446
Category:
For Publishers
Tags:
online ad market
,
ad selling
,
publishing
,
new and improved
,
gen Y
,
Bauer Publishing
CNN.com, NYTimes.com Vets Partner on Mysterious Ad Venture
(
www.clickz.com
) - Former NYT Digital VP Jason Krebs and former CNN.com SVP David Payne are partnering on an enigmatic venture...
read more
Submitted By:
Editor
(
23 months ago
)
Total Views:
195
Category:
News
Tags:
online ad market
,
ad selling
,
publishing
,
ad buying & planning
,
signs of what's to come
,
tools & software
,
ad targeting
,
agencies & ad departments
Time Warner's AOL Starts Do-It-Yourself System For Web Ads
(
money.cnn.com
) - AOL is launching PubAccess, which makes it simpler for web site owners to make more money from their...
read more
Submitted By:
Editor
(
23 months ago
)
Total Views:
198
Category:
Industry Trends
Tags:
major players news
,
ad technologies & vendors
,
online ad market
,
ad selling
,
publishing
,
ad buying & planning
,
new and improved
,
ad targeting
Untapped Online Ad Revenue Opportunities Await Publishers
(
www.marketingvox.com
) - Attributor analysis of content monetization across 68 million domains found that publishers have potentially...
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Submitted By:
Editor
(
24 months ago
)
Total Views:
309
Category:
For Publishers
Tags:
ad selling
,
publishing
,
search engine marketing
,
research & stats
,
ad buying & planning
,
signs of what's to come
,
text ads
Online Pubs Expand Ad Offerings While Avoiding the Wrath (or Temptation) of Portals
(
www.marketingvox.com
) - Looking to continuously improve online offerings, companies turn to various sources, such as bloggers,...
read more
Submitted By:
Editor
(
24 months ago
)
Total Views:
157
Category:
Blogging
Tags:
online ad market
,
ad selling
,
publishing
,
demographics
,
weblog marketing
,
major brands
,
ad targeting
Dusting Off the Archive for the Web - New York Times
(
www.nytimes.com
) - A new way to attract readers may be to use the old ways and resources. Most magazines do not offer archives...
read more
Submitted By:
Editor
(
24 months ago
)
Total Views:
192
Category:
For Publishers
Tags:
online ad market
,
ad selling
,
publishing
,
signs of what's to come
,
new and improved
,
New York Times
,
Sports Illustrated
CBS Sets Up Ad/Content Network for Local Bloggers
(
www.marketingvox.com
) - CBS is looking for blogs that cover local areas with a CBS owned-and-operated TV station. Publishers...
read more
Submitted By:
Editor
(
24 months ago
)
Total Views:
231
Category:
Blogging
Tags:
user experience
,
online ad market
,
ad selling
,
publishing
,
rich media
,
multi-channel marketing
,
new and improved
,
tools & software
,
major brands
,
ad targeting
Nokia Creates One-Stop Ad Network for Mobile Publishers
(
www.marketingvox.com
) - 70 publishers, including Hearst and Rueters will participate in mobile advertising with Nokia. It will...
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Submitted By:
Editor
(
25 months ago
)
Total Views:
200
Category:
News
Tags:
ad selling
,
publishing
,
wireless marketing
,
new and improved
,
major brands
,
ad targeting
Inside AdWords: Demographic bidding beta test
(
adwords.blogspot.com
) - Google will start testing a feature where you could show your ads more often to a specific group over...
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Submitted By:
Editor
(
26 months ago
)
Total Views:
333
Category:
Email
Tags:
major players news
,
ad selling
,
search engine marketing
,
ad buying & planning
,
new and improved
,
tools & software
,
ad targeting
,
demographic bidding
,
contextually targeted
,
placement targeted campaigns
From 10 hours a week to $10 Million a year - Plenty of Fish
(
www.nytimes.com
) - New York Times article about a low maintenance dating site that is free to subscribers called Plenty...
read more
Submitted By:
Editor
(
26 months ago
)
Total Views:
266
Category:
Industry Trends
Tags:
ad selling
,
case studies
,
alternative marketing
,
entertainment
,
ad targeting
,
4 hour work week
,
online dating
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