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The evolution of the editor, 1982-2010 (emediavitals.com) - Newsrooms that once functioned under a cloud of cigarette smoke now work in a cloud computing environment.... read more
Why Sales and Marketing Alignment is Like Golf (marketinginteractions.typepad.com) - Golf has a lot in common with the B2B marketing-to-sales process. See examples in this post such as... read more
Why your content needs a strategy (www.bizreport.com) - In the new millennium businesses started branching out with websites and product pages. But along the... read more
Content Marketing, Writing, and Content Strategy Books (shellybowen.com) - Concise list of books broken down by category. Great reference for content marketing, content strategy,... read more
Submitted By: Editor ( 15 days ago ) Total Views: 549
Category: Books
Tags: Content Marketing, Web Content Strategy, Writing and Editing
Content strategy is, in fact, the next big thing (blog.braintraffic.com) - Content strategy is more or less on the same trajectory as social media was three years ago. See why... read more
Submitted By: Editor ( 21 days ago ) Total Views: 475
Category: Web Content Strategy
Tags: Halvorson, Brain Traffic, content strategy, content marketing, social media
Online Marketing Summit explores social media, search and content marketing (www.btobonline.com) - Highlights from the Online Marketing Summit in San Diego with comments and a mini case study from Kodak... read more
Submitted By: Editor ( 21 days ago ) Total Views: 322
Category: Industry Trends
Tags: Joe Pulizzi, Junta42, content strategy, OMS, search, social media, content marketing
Make Sure Your Customers Find You Online (chiefmarketer.com) - A brief history of advertising and how it has changed before and after the web. Based on this history... read more
Content for Thought Leadership and Brand Awareness (www.richardbuettner.com) - Thorough explanation of what a thought leader is, why it is an imperative part of any inbound marketing,... read more
‘Context aware’ commerce: How two publishers are riding the next wave (emediavitals.com) - Success Magazine and Modern Distribution Management (MDM) are vastly different enterprises – yet both... read more
The best content marketing isn't marketing at all (www.b2bbloggers.com) - Who “owns” content, and where should its creation and direction lie within the organization? See if... read more
Submitted By: Editor ( 2 months ago ) Total Views: 134
Category: Content Marketing 101
Tags: content marketing, inbound marketing, online marketing, content strategy
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