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Why Sales and Marketing Alignment is Like Golf (marketinginteractions.typepad.com) - Golf has a lot in common with the B2B marketing-to-sales process. See examples in this post such as... read more
6 Ways B2B Marketers Can "Listen" Effectively (marketinginteractions.typepad.com) - Maybe you have heard over and over that you need to listen to your customers or your audience. This... read more
B2B Content Marketing is More Than Content (www.savvyb2bmarketing.com) - Not only is it important that the actual content be focused on the reader, but the entire experience... read more
Submitted By: Editor ( 21 days ago ) Total Views: 464
Category: Content Development
Tags: content marketing, B2B, online maketing, content development
Content Marketing for Business to business - B2B (greymacpherson.net) - Article in an ongoing series on content marketing looking at content marketing for the business to business... read more
5 Tips to Engage Social and Mobile Customers (designdamage.com) - Companies must become more customer-centric, focusing on the needs of each individual customer to earn... read more
‘Context aware’ commerce: How two publishers are riding the next wave (emediavitals.com) - Success Magazine and Modern Distribution Management (MDM) are vastly different enterprises – yet both... read more
Get Great at Content Marketing - NOW! (clickdocuments.com) - Interview with Doug Kessler, the Creative Director and co-founder of Velocity, the London-based B2B marketing... read more
B2B Buzz Marketing with Paul Dunay (www.findandconvert.com) - Paul Dunay, an award winning B2B marketing strategist explains how he led the development of a social... read more
Submitted By: bernbay ( 1 month ago ) Total Views: 99
Category: B2B Case Studies
Tags: Paul Dunay, Bernie Borges, Facebook Marketing for Dummies, B2B marketing
What Should You Consider When Integrating Social Media (designdamage.com) - As we progress into 2010, the rapid growth of social media has allowed more access to information, consumers,... read more
What’s Behind the Rise of Content Marketing? (propellingbrands.wordpress.com) - This post looks at some great questions around how marketing has evolved and why content marketing is... read more
Submitted By: Editor ( 2 months ago ) Total Views: 288
Category: Content Marketing 101
Tags: content marketing, history of, future of, implecation of, how to, digital, b2b
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