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Why Sales and Marketing Alignment is Like Golf (marketinginteractions.typepad.com) - Golf has a lot in common with the B2B marketing-to-sales process. See examples in this post such as... read more
Using Custom Icongraphic Content For Social Media (pr.typepad.com) - This post looks at four examples of maps, graphics and charts that illustrate the layout of the industry,... read more
Submitted By: Editor ( 12 days ago ) Total Views: 359
Category: Web Content Strategy
Tags: SEO, search engine optimization, social media, social media strategy, visual image
Social Media Analysis: The 2010 Winter Olympics (mashable.com) - Did the Olympic brand do a good job? Unless we’ve got a list of all the goals that were set, and proof... read more
Submitted By: Editor ( 14 days ago ) Total Views: 409
Category: Web Content Strategy
Tags: Olympics, social media, analysis, facebook, ioc, nbc, olympics, sports, twitter
Content strategy is, in fact, the next big thing (blog.braintraffic.com) - Content strategy is more or less on the same trajectory as social media was three years ago. See why... read more
Submitted By: Editor ( 18 days ago ) Total Views: 470
Category: Web Content Strategy
Tags: Halvorson, Brain Traffic, content strategy, content marketing, social media
Using Content to Make Your Site the Ultimate Sales Rep (talkbackmedia.com) - Too many people view their Web site as a digital brochure or, even worse, as a virtual business card—a... read more
Submitted By: TalkBackMedia ( 19 days ago ) Total Views: 422
Category: Web Content Strategy
Tags: web site, content marketing, sales
Make Sure Your Customers Find You Online (chiefmarketer.com) - A brief history of advertising and how it has changed before and after the web. Based on this history... read more
Content for Thought Leadership and Brand Awareness (www.richardbuettner.com) - Thorough explanation of what a thought leader is, why it is an imperative part of any inbound marketing,... read more
Measuring the Success of a Slow-Growth Model, Part 1 (blog.tippingpointlabs.com) - Brad on the Tippingpoint Labs' team has done a really good job of showcasing how one of TPL's client's... read more
Submitted By: tpldrew ( 1 month ago ) Total Views: 123
Category: Web Content Strategy
Tags: Social media, ROI
What Inbound Marketing Is And Why You Need It (www.socialmediaexplorer.com) - When you have spent only time and energy producing digital footprints that enable word of mouth and search... read more
Top Ten Strategies for Improving your Online Business for More Sales (mamapr.wordpress.com) - How do you profit in the new year when the previous year was such a complete flop in online sales? When... read more
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