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Content Strategy for a Sculptor (katiemccaskey.com) - How can content strategy and content marketing be applied to arts and crafts sales? Interesting case... read more
Who Are They? | Developing Personas Can Give You a Clear Picture of Your Customer (chiefmarketer.com) - Savvy digital marketers are constantly looking for novel ways to bake social media and volatile content... read more
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Submitted By: Editor ( 2 months ago ) Total Views: 438
Category: Consumer Case Studies
Tags: persona, social media, user engagement, consumer, customer, online marketing
Lost in Forks - Volvo Twilight Microsite (www.volvocars.com) - Eclipse followers are going to love trying to find the shortest route to Edward Cullen's home on this... read more
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Submitted By: Editor ( 2 months ago ) Total Views: 776
Category: Consumer Case Studies
Tags: Volvo, Twilight, Eclipse, website, microsite, game, giveaway
NASA Face in Space (faceinspace.nasa.gov) - Must see program from NASA that is easy to use, interesting for all ages and really engages the audience... read more
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Submitted By: Editor ( 3 months ago ) Total Views: 495
Category: Consumer Case Studies
Tags: NASA, Face in Space, online marketing, audience engagment, interactive media, free
Inspired by Sesame Street: 10 Ways B2B Marketers Can Improve Their Websites (savvyb2bmarketing.com) - Sesame Street's site is about as far as you can get from B2B, but it has such great applications for... read more
U.S. Grocery Chain # of Social Media Followers Infographic (www.pacecommunications.com) - This Pace infographic on the number of social media followers for U.S. Grocery Chains provides a fascinating... read more
Web Ink Now: The Plane Truth: Brand journalism and the new Boeing site (www.webinknow.com) - Boeing recently launched a content marketing strategy. Check out this post to see how it humanized a... read more
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Submitted By: amandamaksymiw ( 4 months ago ) Total Views: 551
Category: Consumer Case Studies
Tags: content marketing, boeing, brand journalism
Sarasota Memorial Healthier with Social Media Marketing (www.findandconvert.com) - Interview with Peter Taylor of Sarasota Memorial Hospital who answers the question of how does a marketer... read more
Salt 101 - Kosher and Sea Salt Microsite (www.salt101.com) - Cargill, maker of Diamond Crystal salt, launched this site full of witty instruction and culinary advice.... read more
MarketingProfs B2B: Case Study on Email, CRM & Social Media (www.toprankblog.com) - Lee Odden blogs from the MarketingProfs B2B Forum and picked this session: Why email CRM and social media... read more
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Submitted By: kozelka ( 4 months ago ) Total Views: 538
Category: Consumer Case Studies
Tags: B2B, Email Marketing, Online Marketing, lilve blogging, Social Media
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