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Coke Uses Digital Billboards To Engage Passersby (www.mediapost.com) - Interesting case study from the UK where Coke employees stared down at passersby from a nearby post and... read more
Submitted By: Editor ( 23 hours ago ) Total Views: 76
Category: Consumer Case Studies
Tags: Coke, Coca Cola, marketing, billboard, strategy, targeting
AC Transit Delivers Meaningful Marketing to Help Current and Future Riders (contentmarketingtoday.com) - Case study from Newt Barrett showing how bus shelter ads offer can't miss messages that promote use of... read more
Pack Your Bags: How Content Marketing & PR Combined Can Generate Leads (blog.hubspot.com) - Mini case study with suitcase.com. See the survey conducted and content compiled as well as the results.... read more
Submitted By: kozelka ( 1 month ago ) Total Views: 249
Category: Consumer Case Studies
Tags: suitcase.com, travel, online marketing, content creation, PR
Developing an integrated campaign? Here is how Dockers did it (www.bizreport.com) - Are you already making notes about the upcoming SuperBowl ad-fest in the US? Many marketers are, as the... read more
Submitted By: kozelka ( 1 month ago ) Total Views: 113
Category: Consumer Case Studies
Tags: advertising, Dockers, integrated campaign, mobile marketing, Shazam
Unconventional Marketing | Nadine M Rosin (www.findandconvert.com) - Nadine never had a budget to market her book. She doesn’t have a warehouse of books to send out for promotion.... read more
Psychotherapist a Self Taught Inbound Marketer (www.findandconvert.com) - Ken Donaldson is a licensed mental health counselor, aka a psychotherapist. When Ken first got started... read more
Fun Social Media Promos Feed Souplantation Customer Frenzy (www.socialmediaexaminer.com) - Great example of a successful content marketing strategy campaign from Sweet Tomatoes. See how their... read more
Submitted By: kozelka ( 4 months ago ) Total Views: 215
Category: Consumer Case Studies
Tags: social media, content marketing, case study, restaurant, Sweet Tomatoes, Souplantation
Build Community By Encouraging Customer Participation (chiefmarketer.com) - While the appropriate opportunities to offer your site visitors will vary depending on the purpose of... read more
Submitted By: Editor ( 4 months ago ) Total Views: 174
Category: Consumer Case Studies
Tags: consumer, community, website, engagement, online
Wine.com Boosts Order Value 15% With Custom Reviews, Recommendations (www.retailtouchpoints.com) - Previously, Wine.com based their recommendations on their best sellers. By personalizing their recommendations,... read more
Submitted By: Editor ( 4 months ago ) Total Views: 326
Category: Consumer Case Studies
Tags: Wine.com, online marketing, comsumer based marketing, consumer relations
Content Marketing Hero of the Day: Hyundai Canada (www.idealaunch.com) - Blog post on a great case example of content marketing. A video was posted to YouTube (short and worth... read more
Submitted By: Editor ( 4 months ago ) Total Views: 304
Category: Consumer Case Studies
Tags: Hyundai, content marketing, video, YouTube, public relations
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